Strategic Analysis Tools (SAT) application at small & medium enterprises in the norrth are of Buenos Aires, Argentina

Abstract: This paper studies the nature and amplitude of Strategic Analysis Tools (SAT) application in SMEs located in emerging countries, specifically the North Area of Buenos Aires, Argentina (NABAA), where there are no formal studies on the subject. It is intended to understand their contributio...

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Autor principal: Viltard, Leandro Adolfo
Formato: Artículo
Lenguaje:Inglés
Publicado: IJM&P 2019
Materias:
PYMES
COMPETITIVIDAD
ESTRATEGIA EMPRESARIAL
ANALISIS ESTRATEGICO
EMPRESAS
HERRAMIENTAS
Acceso en línea:https://repositorio.uca.edu.ar/handle/123456789/9280
Aporte de:
Repositorio Institucional de la Universidad Católica Argentina (UCA) de Universidad Católica Argentina
id I33-R139123456789-9280
record_format dspace
institution Universidad Católica Argentina
institution_str I-33
repository_str R-139
collection Repositorio Institucional de la Universidad Católica Argentina (UCA)
language Inglés
topic PYMES
COMPETITIVIDAD
ESTRATEGIA EMPRESARIAL
ANALISIS ESTRATEGICO
EMPRESAS
HERRAMIENTAS
spellingShingle PYMES
COMPETITIVIDAD
ESTRATEGIA EMPRESARIAL
ANALISIS ESTRATEGICO
EMPRESAS
HERRAMIENTAS
Viltard, Leandro Adolfo
Strategic Analysis Tools (SAT) application at small & medium enterprises in the norrth are of Buenos Aires, Argentina
topic_facet PYMES
COMPETITIVIDAD
ESTRATEGIA EMPRESARIAL
ANALISIS ESTRATEGICO
EMPRESAS
HERRAMIENTAS
description Abstract: This paper studies the nature and amplitude of Strategic Analysis Tools (SAT) application in SMEs located in emerging countries, specifically the North Area of Buenos Aires, Argentina (NABAA), where there are no formal studies on the subject. It is intended to understand their contribution to strategic options formulation and implementation. A survey to SMEs’ owners/executives /managers in NABAA and interviews with specialists were applied, intending to analyze the use of these tools to facilitate the creation of strategic options, their support in assessing a competitive position and their promotion of superior performance. The results of this investigation developed that SAT and their related KPIs (Key Performance Indicators) should be considered in SMEs in order to improve strategy formulation and find better ways to implement it. Their formalization –not leaving aside intuition- become a key issue as documenting this process appears vital when analyzing strategic options and performing better interrelations among different elements that may be identified. An improvement in strategic analysis may help also to have a better cohesion of company resources and achieve the established objectives. Unconsciousness, and cultural biases and barriers may explain their low usage rates. The final objective is to set aside from competition and build unattainable competitive advantages. This is a qualitative investigation, and the research design is not experimental and transversal.
format Artículo
author Viltard, Leandro Adolfo
author_facet Viltard, Leandro Adolfo
author_sort Viltard, Leandro Adolfo
title Strategic Analysis Tools (SAT) application at small & medium enterprises in the norrth are of Buenos Aires, Argentina
title_short Strategic Analysis Tools (SAT) application at small & medium enterprises in the norrth are of Buenos Aires, Argentina
title_full Strategic Analysis Tools (SAT) application at small & medium enterprises in the norrth are of Buenos Aires, Argentina
title_fullStr Strategic Analysis Tools (SAT) application at small & medium enterprises in the norrth are of Buenos Aires, Argentina
title_full_unstemmed Strategic Analysis Tools (SAT) application at small & medium enterprises in the norrth are of Buenos Aires, Argentina
title_sort strategic analysis tools (sat) application at small & medium enterprises in the norrth are of buenos aires, argentina
publisher IJM&P
publishDate 2019
url https://repositorio.uca.edu.ar/handle/123456789/9280
work_keys_str_mv AT viltardleandroadolfo strategicanalysistoolssatapplicationatsmallmediumenterprisesinthenorrthareofbuenosairesargentina
bdutipo_str Repositorios
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