Corporate culture : a key to stimulate innovation

Abstract: The continual and increasingly accelerated changes in the market boosted by structural processes such as globalization, the opening of markets and the growing customers’ demand- constantly raises the competitive requirements that companies must face. Likewise, the uncertainties, risks and...

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Detalles Bibliográficos
Autores principales: Acebo, Mario N., Viltard, Leandro Adolfo
Formato: Artículo
Lenguaje:Inglés
Publicado: Instituto Federal de Educação, Ciência e Tecnologia de São Paulo 2019
Materias:
INNOVACION
ECONOMIA
COMPETENCIA ECONOMICA
CREATIVIDAD
CORPORATIVISMO
LIDERAZGO EMPRESARIAL
Acceso en línea:https://repositorio.uca.edu.ar/handle/123456789/9078
Aporte de:
Repositorio Institucional de la Universidad Católica Argentina (UCA) de Universidad Católica Argentina
id I33-R139123456789-9078
record_format dspace
institution Universidad Católica Argentina
institution_str I-33
repository_str R-139
collection Repositorio Institucional de la Universidad Católica Argentina (UCA)
language Inglés
topic INNOVACION
ECONOMIA
COMPETENCIA ECONOMICA
CREATIVIDAD
CORPORATIVISMO
LIDERAZGO EMPRESARIAL
spellingShingle INNOVACION
ECONOMIA
COMPETENCIA ECONOMICA
CREATIVIDAD
CORPORATIVISMO
LIDERAZGO EMPRESARIAL
Acebo, Mario N.
Viltard, Leandro Adolfo
Corporate culture : a key to stimulate innovation
topic_facet INNOVACION
ECONOMIA
COMPETENCIA ECONOMICA
CREATIVIDAD
CORPORATIVISMO
LIDERAZGO EMPRESARIAL
description Abstract: The continual and increasingly accelerated changes in the market boosted by structural processes such as globalization, the opening of markets and the growing customers’ demand- constantly raises the competitive requirements that companies must face. Likewise, the uncertainties, risks and threats that this context poses urge firms to seek new strategies in order to survive and succeed. In this search, innovation emerges as a key tool, capable of boosting and maintaining levels of competitiveness. The main hypothesis of this work is that the development of an appropriate business culture is a valid alternative to stimulate innovative performance within companies. One of the fundamental conclusions of this study is that those companies which have not yet found a way to develop innovation have a disadvantage compared to others in the world. That is why it is necessary to develop entrepreneurial cultures that favor the creation and commercial exploitation of novel ideas capable of generating sustainable competitive advantages. As a result, leaders must take the responsibility of setting new behaviors and managerial practices. The study is exploratory-descriptive, with a qualitative methodology. It was based on the bibliographical revision of specialists on the subject.
format Artículo
author Acebo, Mario N.
Viltard, Leandro Adolfo
author_facet Acebo, Mario N.
Viltard, Leandro Adolfo
author_sort Acebo, Mario N.
title Corporate culture : a key to stimulate innovation
title_short Corporate culture : a key to stimulate innovation
title_full Corporate culture : a key to stimulate innovation
title_fullStr Corporate culture : a key to stimulate innovation
title_full_unstemmed Corporate culture : a key to stimulate innovation
title_sort corporate culture : a key to stimulate innovation
publisher Instituto Federal de Educação, Ciência e Tecnologia de São Paulo
publishDate 2019
url https://repositorio.uca.edu.ar/handle/123456789/9078
work_keys_str_mv AT acebomarion corporatecultureakeytostimulateinnovation
AT viltardleandroadolfo corporatecultureakeytostimulateinnovation
bdutipo_str Repositorios
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