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02477nam a22007097a 4500 |
| 001 |
AR-SfUCB00023244 |
| 003 |
AR-SfUCB |
| 005 |
20200814110638.0 |
| 008 |
150518s2012||||mx a fr# #001|0dspa#d |
| 020 |
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|a 9786073214209
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| 040 |
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|a AR-SfUCB
|b spa
|c AR-SfUCB
|
| 041 |
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|a spa
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| 041 |
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|h eng
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| 044 |
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|a mx
|c MX
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| 080 |
0 |
|
|2 14°ed
|a 658.8
|
| 090 |
|
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|c 658.8
|l K77p 14°ed
|s colección general
|
| 100 |
1 |
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|a Kotler, Philip.
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| 245 |
1 |
0 |
|a Marketing /
|c Philip Kotler, Gary Armstrong ; tad.Leticia Esther Pineda Ayala.
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| 250 |
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|a 14°ed.
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| 260 |
|
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|a México :
|b Pearson,
|c 2012.
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| 300 |
|
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|a xxvi-694p :
|b il ;
|c 27cm.
|
| 650 |
|
4 |
|2 unescot
|a MERCADOS
|9 41962
|
| 650 |
|
4 |
|2 unescot
|a CONSUMIDORES
|9 37911
|
| 650 |
|
4 |
|2 unescot
|a CONTROL DE PRECIOS
|9 37978
|
| 650 |
|
4 |
|2 unescot
|a SISTEMAS ECONOMICOS INTERNACIONALES
|9 44441
|
| 650 |
|
4 |
|2 unescot
|a PLANIFICACION ESTRATEGICA
|
| 650 |
|
4 |
|2 unescot
|a INVESTIGACION DE MERCADO
|
| 650 |
|
4 |
|2 unescot
|a PLANIFICACION ESTRATEGICA
|
| 650 |
|
4 |
|2 unescot
|a COMERCIALIZACION
|9 37687
|
| 650 |
|
4 |
|2 unescot
|a PRODUCCION
|
| 650 |
|
4 |
|2 unescot
|a CONSMO
|9 37891
|
| 650 |
|
4 |
|2 unescot
|a PSICOLOGIA ECONOMICA
|9 43536
|
| 650 |
|
4 |
|2 unescot
|a PLANIFICACION ECONOMICA
|9 42977
|
| 653 |
|
|
|a MARKETING-DEFINICION
|
| 653 |
|
|
|a DIRECCION DE MARKETING
|
| 653 |
|
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|a PRODUCCION-CONCEPTO
|
| 653 |
|
|
|a ECONOMIA MUNDIAL
|
| 653 |
|
|
|a GLOBALIZACION Y ECONOMIA
|
| 653 |
|
|
|a PLANEACION ESTRATEGICA
|
| 653 |
|
|
|a PRODUCCION DE MARKETING
|
| 653 |
|
|
|a SISTEMAS DE INFORMACION DE MARKETING
|
| 653 |
|
|
|a MERCADOS DE NEGOCIOS
|
| 653 |
|
|
|a PRODUCTOS Y SERVICIOS
|
| 653 |
|
|
|a RELACIONES PUBLICAS-MARKETING
|
| 653 |
|
|
|a PUBLICIDAD-MRKETING
|
| 653 |
|
|
|a MARKETING GLOBAL
|
| 653 |
|
|
|a ECONOMIA INTERNACIONAL
|
| 653 |
|
|
|a ESTUDIOS DE MERCADO
|
| 653 |
|
|
|a CONTROL DE MARKETING
|
| 653 |
|
|
|a COMPORTAMIENTO DE MERCADO
|
| 653 |
|
|
|a GESTION DE VENTAS
|
| 653 |
|
|
|a FIJACION DE PRECIOS
|
| 653 |
|
|
|a MERCADOTECNIA
|
| 653 |
|
|
|a MARKETING Y SOCIEDAD
|
| 653 |
|
|
|a MARKETING Y ETICA
|
| 700 |
1 |
|
|4 aut
|a Armstrong, Gary.
|9 13853
|
| 700 |
1 |
|
|4 trl
|a Pineda Ayala, Leticia Esther,
|e trad
|
| 942 |
|
|
|c BK
|
| 952 |
|
|
|0 0
|1 0
|4 0
|6 6588_K77P_14ED
|7 0
|9 28895
|a SF
|b SF
|d 2020-08-13
|l 10
|m 1
|o 658.8 K77p 14°ed
|p SF29123
|r 2025-04-16 08:55:04
|s 2025-04-07
|t ej.1
|w 2020-08-13
|y BK
|
| 953 |
|
|
|a Ciencias económicas
|
| 959 |
|
|
|c Creado durante la migración a Koha.
|a norma
|d Nro. acceso original: 00023244
|
| 999 |
|
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|c 23244
|d 23244
|