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|9 3104
|a Plasser, Fritz
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| 245 |
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|a La campaña global :
|b los nuevos gurúes del marketing político en acción /
|c Fritz Plasser ; con Gunda Plasser.
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| 260 |
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|a Buenos Aires :
|b Fundación Konrad Adenauer Stiftung,
|c 2002.
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| 300 |
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|a 413 p. :
|b tablas, gráficos ;
|c 22 cm.
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| 500 |
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|a Título original: Global political campaigning: a worldwide analysis of campaign professionals and their practices.
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| 504 |
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|a Bibliografía: p. 379-413.
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| 650 |
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|a Política
|2 spines
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| 650 |
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|a Elecciones generales
|2 spines
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| 650 |
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|a Mercadeo
|2 spines
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| 650 |
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|a Medios de comunicación de masas
|2 spines
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| 650 |
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|a Sistema electoral
|2 toit
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| 700 |
1 |
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|4 ctb
|9 3105
|a Plasser, Gunda
|e colaboradora
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| 929 |
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|a DONACION
|b Daniel Montoya
|d 0
|e 20151015
|f PAT0060925
|g 2920 Exp. 827-0387/98
|j 59815
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