The ultimate LinkedIn sales guide how to use digital and social selling to turn LinkedIn into a lead, sales and revenue generating machine /
"Become a LinkedIn power user and harness the potential of social selling With the impact of COVID, remote working has become big, and so has the use of digital/virtual sales tools. More sales teams want and need to understand how to use social media platforms like LinkedIn to sell, and most do...
Guardado en:
Autor principal: | |
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Formato: | Libro electrónico |
Lenguaje: | Inglés |
Publicado: |
Chichester, West Sussex :
John Wiley & Sons,
2021.
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Materias: | |
Acceso en línea: | Solo para usuarios autorizados, sin límite de accesos simultáneos |
Aporte de: | Registro referencial: Solicitar el recurso aquí |
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007 | cr#cn||||||||| | ||
008 | 220421s2021 enka o 001 0 eng d | ||
020 | |a 9781119787907 |q (electrónico) | ||
020 | |a 1119787904 |q (electrónico) | ||
020 | |a 9781119787884 |q (impreso) | ||
020 | |a 1119787882 |q (impreso) | ||
035 | |a (OCoLC)1311590018 | ||
035 | |a (OCoLC)on1311590018 | ||
040 | |a U@S |b spa |c U@S | ||
049 | |a U@SA | ||
050 | 4 | |a HF5415.1265 |b .D576 2021eb | |
099 | |a Recurso electrónico en INTERNET | ||
100 | 1 | |a Disney, Daniel. | |
245 | 1 | 4 | |a The ultimate LinkedIn sales guide |h [recurso electrónico] : |b how to use digital and social selling to turn LinkedIn into a lead, sales and revenue generating machine / |c Daniel Disney. |
260 | |a Chichester, West Sussex : |b John Wiley & Sons, |c 2021. | ||
300 | |a 1 recurso en línea (xxx, 335 p.) : |b il. | ||
516 | |a Libro electrónico. | ||
500 | |a Título tomado de la pantalla de presentación (visto 21 de abril de 2022) | ||
500 | |a Incluye índice. | ||
538 | |a Modo de acceso: a través de Internet. | ||
505 | 0 | |a Foreword -- Introduction -- Part I. About LinkedIn: 1. The History of LinkedIn -- 2. LinkedIn Free versus Premium/Sales Navigator -- 3. The Pillars of LinkedIn Success -- Part II. The Perfect Profile: 4. Creating a Fully Optimised LinkedIn Profile -- 5. Your Digital Suit or Dress -- 6. Common LinkedIn Profile Mistakes -- 7. Building the Ultimate LinkedIn Profile -- Part III. Growing Your Network: 8. Using LinkedIn Searches -- 9. Growing Your LinkedIn Network -- 10. Sending Personalised Connection Requests -- Part IV. Messaging: 11. LinkedIn Messaging -- 12. LinkedIn Message Templates -- 13. LinkedIn Audio and Video Messages -- Part V. Content: 14. Sharing Content on LinkedIn -- 15. Creating Content on LinkedIn -- 16. Writing Articles on LinkedIn -- 17. Creating Viral Content on LinkedIn -- Part VI. Personal Branding: 18. Building an Industry-Leading Personal Brand -- 19. Generating Leads from LinkedIn -- Part VII. Sales Strategy: 20. Account-Based Marketing, Managing Accounts & Building Digital Relationships -- 21. Multi-Touch Selling -- 22. LinkedIn Tools, Technology & Software -- 23. Measuring Results on LinkedIn & Your SSI Score -- 24. LinkedIn Sales Navigator Tips -- 25. The Future of Social & Digital Selling -- 26. The Prospecting Maze -- Working with Daniel Disney. | |
520 | |a "Become a LinkedIn power user and harness the potential of social selling With the impact of COVID, remote working has become big, and so has the use of digital/virtual sales tools. More sales teams want and need to understand how to use social media platforms like LinkedIn to sell, and most do not use it properly. The Ultimate LinkedIn Sales Guide is the go-to book and guide for utilizing LinkedIn to sell. It covers all aspects of social and digital selling, including building the ultimate LinkedIn profile, using the searching functions to find customers, sending effective LinkedIn messages (written, audio & video), creating great content that generates sales, and all the latest tips and tricks, strategies and tools. With the right LinkedIn knowledge, you can attract customers and generate leads, improving your sales numbers from the comfort and safety of your computer. No matter what you are selling, LinkedIn can connect you to buyers. If you're savvy, you can stay in touch with clients and generate more repeat sales, build trust, and create engaging content that will spread by word-of-mouth--the most powerful sales strategy around. This book will teach you how to do all that and more. In The Ultimate LinkedIn Sales Guide you will learn how to: Use the proven 4 Pillars of Social Selling Success to improve your existing LinkedIn activities or get started on a firm footing Create the Ultimate LinkedIn Profile, complete with a strong personal brand that could catapult you to industry leader status Generate leads using LinkedIn, then build and manage relationships with connected accounts to turn those leads into customers Utilize little-known LinkedIn "power tools" to grow your network, send effective messages, and write successful LinkedIn articles And so much more! The Ultimate LinkedIn Sales Guide is a must read for anyone wishing to utilise LinkedIn to improve sales." --Descripción del editor. | ||
630 | 0 | 0 | |a LinkedIn (Electronic resource) |
630 | 0 | 4 | |a LinkedIn (Recurso electrónico) |
650 | 0 | |a Online social networks in business. | |
650 | 0 | |a Internet marketing. | |
650 | 0 | |a Social media. | |
650 | 7 | |a Redes sociales en línea en los negocios. |2 UDESA | |
650 | 7 | |a Mercadeo por Internet. |2 UDESA | |
650 | 7 | |a Medios sociales. |2 UDESA | |
856 | 4 | 0 | |z Solo para usuarios autorizados, sin límite de accesos simultáneos |u https://ebookcentral.proquest.com/lib/sanandres/detail.action?docID=6508335 |