Winning the war for talent in emerging markets : why women are the solution /

"The war for talent is heating up in emerging markets. Without enough "brain power," multinationals can't succeed in these markets. Yet they're approaching the war in the wrong way bringing in expats and engaging in bidding wars for hotshot local "male" managers. T...

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Detalles Bibliográficos
Autor principal: Hewlett, Sylvia Ann, 1946-
Otros Autores: Rashid, Ripa
Formato: Libro
Lenguaje:Inglés
Publicado: Boston, Mass. : Harvard Business Review Press, c2011.
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Aporte de:Registro referencial: Solicitar el recurso aquí
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020 |a 9781422160602  |q (alk. paper) 
020 |a 1422160602  |q (alk. paper) 
035 |a (OCoLC)1141251877 
035 |a (OCoLC)on1141251877 
040 |a U@S  |b spa  |c U@S 
043 |a d------ 
049 |a U@SA 
050 4 |a HD6054.2.D44  |b H49 2011 
100 1 |a Hewlett, Sylvia Ann,  |d 1946- 
245 1 0 |a Winning the war for talent in emerging markets :  |b why women are the solution /  |c Sylvia Ann Hewlett, Ripa Rashid. 
260 |a Boston, Mass. :  |b Harvard Business Review Press,  |c c2011. 
300 |a ix, 275 p. :  |b il. ;  |c 24 cm. 
504 |a Incluye referencias bibliográficas (p. 253-262) e índice. 
505 0 |a Introduction: In plain sight -- Part I. The changing face of talent: Unprecedented advantages -- Pitfalls and trip wires -- Part II. The markets: Brazil -- Russia -- India -- China -- United Arab Emirates -- Part III. Action agenda: Becoming a talent magnet -- Claiming and sustaining female ambition -- Dealing with pulls and pushes -- Conclusion: The leapfrog opportunity. 
520 |a "The war for talent is heating up in emerging markets. Without enough "brain power," multinationals can't succeed in these markets. Yet they're approaching the war in the wrong way bringing in expats and engaging in bidding wars for hotshot local "male" managers. The solution is hiding in plain sight: the millions of highly educated women surging into the labor markets of Brazil, Russia, India, China, and the United Arab Emirates. Increasingly, these women boast better credentials, higher ambitions, and greater loyalty than their male peers. But there's a catch: Attracting and retaining talented women in emerging economies requires different strategies than those used in mature markets. Complex cultural forces family-related "pulls," such as daughterly duties to parents and in-laws, and work-related "pushes," such as extreme hours and dangerous commutes force women to settle for dead-end jobs, switch to the public sector, or leave the workforce entirely. Drawing on groundbreaking research, amplified with on-the-ground examples from companies as diverse as Google, Infosys, Goldman Sachs, and Siemens, this book is required reading for all companies seeking to strengthen their talent pipeline in these rich and expanding markets." --Descripción del editor. 
650 0 |a Women in the professions  |z Developing countries. 
650 0 |a Businesswomen  |z Developing countries. 
650 0 |a Human capital  |z Developing countries. 
650 0 |a Employees  |x Recruiting  |z Developing countries. 
650 0 |a International business enterprises  |x Personnel management. 
650 7 |a Mujeres profesionales  |z Países en desarrollo.  |2 UDESA 
650 7 |a Mujeres empresarias  |z Países en desarrollo.  |2 UDESA 
650 7 |a Capital humano  |z Países en desarrollo.  |2 UDESA 
650 7 |a Empleados  |x Contratación  |z Países en desarrollo.  |2 UDESA 
650 7 |a Empresas internacionales  |x Países en desarrollo.  |2 UDESA 
700 1 |a Rashid, Ripa.