Business intelligence : making decisions through data analytics /
This book is about using business intelligence as a management information system for supporting managerial decision making. It concentrates mainly on practical business issues and demonstrates how to apply data warehousing and data analytics to support decision making. This book progresses through...
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Autor principal: | |
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Formato: | Libro |
Lenguaje: | Inglés Polaco |
Publicado: |
New York :
Business Expert Press,
2011.
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Edición: | 1st ed. |
Colección: | Strategic management collection
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Materias: | |
Aporte de: | Registro referencial: Solicitar el recurso aquí |
LEADER | 02202nam a2200361Ia 4500 | ||
---|---|---|---|
001 | 99707628804151 | ||
005 | 20180710121910.0 | ||
008 | 170123s2011 nyua b 001 0 eng d | ||
020 | |a 9781606491850 | ||
020 | |a 1606491857 | ||
035 | |a (OCoLC)1006404387 | ||
035 | |a (OCoLC)on1006404387 | ||
040 | |a PUCPR |b spa |c PUCPR |d U@S | ||
041 | 1 | |a eng |h pol | |
049 | |a U@SA | ||
050 | 4 | |a HD38.7 |b .S8713 2011 | |
100 | 1 | |a Surma, Jerzy. | |
245 | 1 | 0 | |a Business intelligence : |b making decisions through data analytics / |c Jerzy Surma ; translated by Magdalena Górniakowska and Peter Gee. |
250 | |a 1st ed. | ||
260 | |a New York : |b Business Expert Press, |c 2011. | ||
300 | |a 150 p. : |b il. ; |c 23 cm. | ||
490 | 1 | |a Strategic management collection | |
546 | |a Traducido del polaco. | ||
504 | |a Incluye referencias bibliográficas (p. 139-143) e índice. | ||
505 | 0 | |a Introduction -- 1. An introduction to business intelligence -- 2. The data warehouse -- 3. The basics of business analysis -- 4. Advanced business analysis -- 5. Customer intelligence -- 6. Business intelligence and value-based management -- Conclusion. | |
520 | |a This book is about using business intelligence as a management information system for supporting managerial decision making. It concentrates mainly on practical business issues and demonstrates how to apply data warehousing and data analytics to support decision making. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and fi nally the actual use of discovered knowledge. All examples are based on the newest achievements in business intelligence (BI). Finally, this book outlines an overview of a methodology that takes into account the complexity of developing applications in an integrated BI environment. | ||
650 | 0 | |a Business intelligence. | |
650 | 0 | |a Management information systems. | |
650 | 0 | |a Decision making. | |
650 | 7 | |a Inteligencia empresarial. |2 UDESA | |
650 | 7 | |a Sistemas de información en administración. |2 UDESA | |
650 | 7 | |a Toma de decisiones. |2 UDESA | |
830 | 0 | |a Strategic management collection |