A practitioner's guide to business analytics : using data analysis tools to improve your organization's decision making and strategy /
"The real tragedy of a company failing while using analytics is the fact that its leaders will have the data to explain the failure, but they won't have the capabilities in place to filter the data and convert it into actionable business insights. One implication of Big Data is that we nee...
Guardado en:
| Autor principal: | |
|---|---|
| Formato: | Libro |
| Lenguaje: | Inglés |
| Publicado: |
New York :
McGraw-Hill,
c2013.
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| Materias: | |
| Aporte de: | Registro referencial: Solicitar el recurso aquí |
| LEADER | 02834nam a2200337Ia 4500 | ||
|---|---|---|---|
| 001 | 990000609220204151 | ||
| 005 | 20180327175050.0 | ||
| 008 | 130612s2013 nyua b 001 0 eng d | ||
| 020 | |a 9780071807593 (alk. paper) | ||
| 020 | |a 0071807594 (alk. paper) | ||
| 035 | |a (OCoLC)000060922 | ||
| 035 | |a (udesa)000060922USA01 | ||
| 035 | |a (OCoLC)847735793 | ||
| 035 | |a (OCoLC)990000609220204151 | ||
| 040 | |a U@S |b spa |c U@S | ||
| 049 | |a U@SA | ||
| 050 | 4 | |a HD38.7 |b .B3697 2013 | |
| 100 | 1 | |a Bartlett, Randy. | |
| 245 | 1 | 2 | |a A practitioner's guide to business analytics : |b using data analysis tools to improve your organization's decision making and strategy / |c Randy Bartlett. |
| 246 | 3 | 0 | |a Business analytics |
| 260 | |a New York : |b McGraw-Hill, |c c2013. | ||
| 300 | |a xv, 270 p. : |b il. ; |c 24 cm. | ||
| 504 | |a Incluye referencias bibliográficas e índice. | ||
| 505 | 0 | |a Preface -- Part I. Introduction and Strategic Landscape: 1. The Business Analytics Revolution -- 2. Inside the Corporation -- 3. Decisions, Decisions -- 4. Analytics-Driven Culture -- 5. Organization : The People Side of the Equation -- 6. Developing Competitive Advantage -- Part II. The Three Pillars of Best Statistical Practice: 7. Statistical Qualifications -- 8. Statistical Diagnostics -- 9. Statistical Review, Act V -- Part III. Building Blocks for Supporting Analytics: 10. Data Collection -- 11. Data Software -- 12. Data Management -- Concluding Remarks -- Appendix: Exalted Contributors: Analytics Professionals. | |
| 520 | |a "The real tragedy of a company failing while using analytics is the fact that its leaders will have the data to explain the failure, but they won't have the capabilities in place to filter the data and convert it into actionable business insights. One implication of Big Data is that we need to adapt ... quickly. A Practitioner's Guide to Business Analytics integrates powerful strategies for leveraging analytics inside a business with a how-to playbook of tactics to make it happen. The case for competing based on analytics is clear, but until now, there hasn't been authoritative guidance for inciting a corporate community to evolve into a thriving, analytics-driven environment. This hands-on book gives you the tools, knowledge, and strategies to capture the level of organizational commitment you need to get business analytics up and running in your company. It helps you define what business analytics is, quantify the exponential value it brings to an organization, and show others how to harness its power to gain advantage over competitors."--Solapa anterior. | ||
| 650 | 0 | |a Business intelligence. | |
| 650 | 0 | |a Decision making. | |
| 650 | 0 | |a Strategic planning. | |
| 650 | 7 | |a Inteligencia empresarial. |2 UDESA | |
| 650 | 7 | |a Toma de decisiones. |2 UDESA | |
| 650 | 7 | |a Planificación estratégica. |2 UDESA | |