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|a HD9696.C64
|b M536 1996
|
| 082 |
0 |
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|a 338.7/610051/0973
|2 20
|
| 100 |
1 |
|
|a Stross, Randall E.
|
| 245 |
1 |
4 |
|a The Microsoft way :
|b the real story of how the company outsmarts its competition /
|c Randall E. Stross.
|
| 260 |
|
|
|a Reading, Mass. :
|b Addison-Wesley,
|c 1996.
|
| 300 |
|
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|a 318 p. ;
|c 24 cm.
|
| 504 |
|
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|a Includes bibliographical references (p. 256-303) and index.
|
| 520 |
|
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|a Randall E. Stross was the first business historian Microsoft let into its archives, enjoying unrestricted access to its Redmond campus for three years. The Microsoft Way thus provides the most incisive analysis of Microsoft and its place in American industry. Stross finds microsoft's success not in predatory marketing but in its eagerness for intelligent employees, bright ideas, and market feedback. Those strengths have helped the firm to grow and to transform itself.
|
| 610 |
2 |
0 |
|a Microsoft Corporation
|x History.
|
| 610 |
2 |
4 |
|a Microsoft Corporation
|x Historia.
|
| 650 |
|
0 |
|a Computer software industry
|z United States
|x History.
|
| 650 |
|
0 |
|a Competition
|z United States.
|
| 650 |
|
7 |
|a Software para computadora
|x Industria
|z Estados Unidos
|x Historia.
|2 UDESA
|
| 650 |
|
7 |
|a Competencia económica
|z Estados Unidos.
|2 UDESA
|
| 600 |
1 |
0 |
|a Gates, Bill,
|d 1955-.
|
| 600 |
1 |
4 |
|a Gates, Bill,
|d 1955-
|