The art of the app store the business of Apple development /
With this invaluable book, Tyson McCann offers a non-technical look at all aspects of the iPhone application development landscape and gets to the core of what makes a popular, and profitable, application. From knowing your customer to to launching a successful app, and everything in between, this m...
Guardado en:
| Autor principal: | |
|---|---|
| Otros Autores: | |
| Formato: | Libro electrónico |
| Lenguaje: | Inglés |
| Publicado: |
Indianapolis, Ind. :
Wrox/John Wiley & Sons,
c2012.
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| Materias: | |
| Acceso en línea: | Solo para usuarios autorizados, varios accesos simultáneos |
| Aporte de: | Registro referencial: Solicitar el recurso aquí |
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| 082 | 0 | 4 | |a 005.3 |2 22 |
| 099 | |a Recurso electrónico en INTERNET | ||
| 100 | 1 | |a McCann, Tyson. | |
| 245 | 1 | 4 | |a The art of the app store |h [recurso electrónico] : |b the business of Apple development / |c Tyson McCann ; technical editor, Josh Coldiron. |
| 246 | 3 | |a Business of Apple development | |
| 260 | |a Indianapolis, Ind. : |b Wrox/John Wiley & Sons, |c c2012. | ||
| 300 | |a 1 recurso en línea (xix, 283 p.) : |b il. | ||
| 516 | |a Libro electrónico. | ||
| 500 | |a Título tomado de la pantalla de presentación (visto 28 de marzo de 2012) | ||
| 538 | |a Modo de acceso: a través de la World Wide Web. | ||
| 504 | |a Incluye referencias bibliográficas e índice. | ||
| 505 | 0 | |a A Brief History of Time in the App Store -- Setting Your Goals, Costs, and Expectations -- Researching the App Store Market -- Knowing Your Customer -- Plotting the Stages of Development -- Guidelines and Expectations for Developing Your App -- Creating Free and Freemium Apps -- Creating Paid and Premium Apps -- Adopting Apple's Approach -- Riding the Social Networking Wave -- Feedback, Maintaining, and Scaling. | |
| 520 | |a With this invaluable book, Tyson McCann offers a non-technical look at all aspects of the iPhone application development landscape and gets to the core of what makes a popular, and profitable, application. From knowing your customer to to launching a successful app, and everything in between, this must-have guide navigates such topics as developing a concept, analyzing the competition, considerations before the launch, marketing, building a community, and maintaining market share ... to name a few. | ||
| 650 | 0 | |a Application software |x Development. | |
| 650 | 0 | |a Application software |x Marketing. | |
| 650 | 0 | |a iPhone (Smartphone) |x Marketing. | |
| 650 | 7 | |a Software de aplicación |x Desarrollo. |2 UDESA | |
| 650 | 7 | |a Software de aplicación |x Mercadeo. |2 UDESA | |
| 650 | 7 | |a iPhone (Teléfono inteligente) |x Mercadeo. |2 UDESA | |
| 700 | 1 | |a Coldiron, Josh. | |
| 856 | 4 | 0 | |z Solo para usuarios autorizados, varios accesos simultáneos |u https://ebookcentral.proquest.com/lib/sanandres/detail.action?docID=817945 |