How to measure anything : finding the value of "intangibles" in business /

Detalles Bibliográficos
Autor principal: Hubbard, Douglas W., 1962-
Formato: Libro
Lenguaje:Inglés
Publicado: Hoboken, N.J. : John Wiley & Sons, c2007.
Materias:
Acceso en línea:Table of contents only
Contributor biographical information
Publisher description
Aporte de:Registro referencial: Solicitar el recurso aquí
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100 1 |a Hubbard, Douglas W.,  |d 1962- 
245 1 0 |a How to measure anything :  |b finding the value of "intangibles" in business /  |c Douglas W. Hubbard. 
260 |a Hoboken, N.J. :  |b John Wiley & Sons,  |c c2007. 
300 |a xv, 287 p. :  |b ill. ;  |c 24 cm. 
504 |a Includes bibliographical references and index. 
505 0 |a Intangibles and the challenge -- An intuitive measurement habit : Eratosthenes, Enrico, & Emily -- The illusion of intangibles : why immeasurables aren't -- Clarifying the measurement problem -- Calibrated estimates : how much do you know now? -- Measuring risk : introduction to the Monte Carlo simulation -- Measuring the value of information -- The transition : from what measure to how to measure -- Sampling reality : how observing some things tells us about all things -- Bayes : adding to what you know now -- Preference and attitudes : the softer side of measurement -- The ultimate measurement instrument : human judges -- New measurement instruments for management -- A universal measurement method : applied information economics. 
650 0 |a Intangible property  |x Valuation. 
856 4 1 |3 Table of contents only  |u http://www.loc.gov/catdir/toc/ecip0710/2007004998.html 
856 4 2 |3 Contributor biographical information  |u http://www.loc.gov/catdir/enhancements/fy0739/2007004998-b.html 
856 4 2 |3 Publisher description  |u http://www.loc.gov/catdir/enhancements/fy0739/2007004998-d.html