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|a HM1231
|b .D8918 1983
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| 100 |
1 |
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|a Durandin, Guy.
|
| 240 |
1 |
0 |
|a Mensonges en propagande et en publicité.
|l Español
|
| 245 |
1 |
3 |
|a La mentira en la propaganda política y en la publicidad /
|c Guy Durandin ; [tr. Irene Agoff].
|
| 250 |
|
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|a 1a ed. castellana.
|
| 260 |
|
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|a Barcelona :
|b Paidós,
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| 300 |
|
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|a 203 p. ;
|c 22 cm.
|
| 440 |
|
0 |
|a Paidós comunicación.
|v 13
|
| 500 |
|
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|a Translation of: Les mensonges en propagande et en publicité, ed. Presses Universitaires de France, 1982.
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| 504 |
|
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|a Incluye referencias bibliográficas (p. [195]-200) e índice.
|
| 650 |
|
0 |
|a Propaganda.
|
| 650 |
|
0 |
|a Publicity.
|
| 650 |
|
0 |
|a Deceptive advertising.
|
| 650 |
|
0 |
|a Truthfulness and falsehood.
|