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LEADER |
01307cam-a2200337Ia-4500 |
001 |
990000271640204151 |
005 |
20241030111330.0 |
008 |
970211s1998----ohua----------001-0-eng-- |
010 |
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|a 97007160
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020 |
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|a 0538880899 (package)
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020 |
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|a 0538867590 (pbk.)
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020 |
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|a 053887743X (disk 1)
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020 |
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|a 0538877448 (disk 2)
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035 |
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|a (OCoLC)000027164
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035 |
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|a (udesa)000027164USA01
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035 |
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|a (OCoLC)36430672
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035 |
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|a (OCoLC)990000271640204151
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040 |
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|a DLC
|c DLC
|d U@S
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049 |
|
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|a U@SA
|
050 |
0 |
0 |
|a HF5415.125
|b .L37 1998
|
082 |
0 |
0 |
|a 658.8/02
|2 21
|
100 |
1 |
|
|a Larréché, Jean-Claude.
|
245 |
1 |
0 |
|a MARKSTRAT3 :
|b the strategic marketing simulation /
|c Jean-Claude Larréché, Hubert Gatignon.
|
260 |
|
|
|a Cincinnati, Ohio :
|b South-Western College Pub,
|c c1998.
|
300 |
|
|
|a xiii, 210 p. :
|b ill. ;
|c 28 cm. +
|e 2 computer disks (3 1/2 in.)
|
500 |
|
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|a Version 3 of the MARKSTRAT simulation software.
|
500 |
|
|
|a Includes index.
|
538 |
|
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|a System requirements for accompanying computer disks: IBM PC, Intel 486 or Pentium processor, 4 MB memory, hard disk with at least 6 MB available storage, Windows 3.1 or Windows 95, laser or ink-jet printer.
|
650 |
|
0 |
|a Marketing
|x Computer simulation.
|
650 |
|
0 |
|a Management games.
|
700 |
1 |
|
|a Gatignon, Hubert.
|