|
|
|
|
| LEADER |
00956Cam#a2200325#a#4500 |
| 001 |
OPESID010181 |
| 003 |
OPE |
| 005 |
20090305195247 |
| 008 |
090304s2009 ag ad |||||||spa d |
| 020 |
# |
# |
|a 9789876150576
|
| 040 |
# |
# |
|a OPE
|b spa
|c OPE
|
| 041 |
# |
# |
|a spa
|
| 092 |
# |
# |
|c 658.8
|l SCH
|
| 100 |
1 |
# |
|a Schefer, Raymond.
|
| 245 |
# |
# |
|a La brújula del servicio :
|b un enfoque para la construcción de una propuesta de valor /
|c Raymond Schefer, Matilde Inés Lanati.
|
| 250 |
# |
# |
|a 1a. ed.
|
| 260 |
# |
# |
|a Buenos Aires :
|b Pearson Educación,
|c c2009.
|
| 300 |
# |
# |
|a xxi, 297 p. :
|b il., gráf. ;
|c 23 cm.
|
| 650 |
# |
4 |
|a Comunicación
|
| 650 |
# |
4 |
|a Comercialización
|
| 650 |
# |
4 |
|a Publicidad
|
| 653 |
# |
# |
|a Marketing
|
| 653 |
# |
# |
|a Servicios al cliente
|
| 700 |
1 |
# |
|a Lanati, Matilde Inés.
|
| 866 |
0 |
1 |
|a 1 ej.
|
| 908 |
# |
# |
|a IMP
|
| 929 |
# |
# |
|a DON
|
| 930 |
# |
# |
|d pre
|a A4697
|
| 952 |
# |
# |
|f DON
|w 090304
|p OPEA4697
|a OPE
|b OPE
|o 658.8 SCH
|y IMP
|
| 999 |
# |
# |
|a ALICIA y CLAUDIO
|