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UCESARGENTINA |
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t1992 xxu|||||r|||||||| ||spa d |
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|c 7149
|d 7149
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020 |
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|a 1560244453
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040 |
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|a UCES
|
082 |
|
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|a 658.84
|
100 |
1 |
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|a Rosenbloom, Bert
|9 15475
|
245 |
1 |
0 |
|a Direct selling channells /
|c Bert Rosenbloom.
|
260 |
|
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|a New York :
|b Haworth Press,
|c 1992.
|
300 |
|
|
|a 117 p. :
|b gráfs.
|
504 |
|
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|a Incluye referencias bibliograficas
|
505 |
0 |
|
|a Direct selling channels: an appraisal of key strategic issues -- Consumer responses to direct selling: love, hate... buy? -- Motivation to become a direct salesperson and its relatioship with work outcomes -- The role of personal selling in direct sales organizations -- Sexrole self concept and direct sales success in minority saleswomen -- Direct selling: a miltinational strategy -- Current status and future directions for research on direct sellling channnels --t
|
650 |
|
0 |
|a MARKETING
|9 20
|
650 |
|
4 |
|a COMERCIALIZACION
|9 19
|
650 |
|
4 |
|9 259
|a CONSUMIDORES
|
650 |
|
4 |
|a COMPORTAMIENTO DEL CONSUMIDOR
|9 305
|
650 |
|
4 |
|9 406
|a VENTAS
|
650 |
|
4 |
|a Venta directa
|9 10863
|
942 |
|
|
|c LIB
|2 ddc
|
998 |
|
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|b xx
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