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t1994 xxu||||| |||| 00| 0 spa d |
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|a 0029110459
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040 |
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|a UCES
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041 |
0 |
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|a spa
|
100 |
0 |
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|a Gale, Bradley T.
|9 20773
|
245 |
1 |
0 |
|a Managing customer value : creating quality and service that customers can see
|c Bradley T. Gale
|
260 |
|
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|a New York:
|b Free Press,
|c 1994
|
300 |
|
|
|a 424 páginas grafs., tbls.
|b Impreso
|
650 |
|
0 |
|a MARKETING
|9 20
|
650 |
|
4 |
|9 259
|a CONSUMIDORES
|
650 |
|
4 |
|a SERVICIO AL CLIENTE
|9 1403
|
650 |
|
4 |
|a VALOR
|9 4264
|
650 |
|
4 |
|a Atención al cliente
|9 14788
|
700 |
0 |
|
|a Chapman Wood, Robert
|9 20774
|
942 |
|
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|c LIB
|
999 |
|
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|c 10046
|d 10046
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