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|a 658.8
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| 100 |
1 |
0 |
|a Kotler, Phillip
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| 245 |
1 |
0 |
|a Dirección de la mercadotecnia :
|b análisis, planeación, implementación y control /
|c Phillip Kotler
|
| 250 |
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|a 7a. ed..
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| 260 |
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|a México :
|b Prentice-Hall Hispanoamericana,
|c c1991
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| 300 |
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|a xxvi, 843 p.
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| 650 |
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7 |
|a administracion de comercializacion
|2 LEMB
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| 650 |
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7 |
|a marketing
|2 LEMB
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| 651 |
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|2 LEMB
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| 942 |
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|c LB
|2 cdu
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| 945 |
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|d 2010-08-19
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| 999 |
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|c 496
|d 192887
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