Hospitality and travel marketing /

"Global orientation, and whole-industry coverage of hospitality and tourism set this book apart. This systematic approach to hospitality and travel marketing is written in a user-friendly style. Readers will benefit from the practical nature, and excellent use of relevant and up-to-date cases....

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Detalles Bibliográficos
Autor principal: Morrison, Alastair M.
Formato: Libro
Lenguaje:Inglés
Publicado: Clifton Park, NY : Delmar, Cengage Learning, c2010.
Edición:4th ed., International ed.
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Aporte de:Registro referencial: Solicitar el recurso aquí
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por Morrison, Alastair M.
Publicado 1989
Libro