A cognitive psychology of mass communication /

Guardado en:
Detalles Bibliográficos
Autor principal: Harris, Richard Jackson
Formato: Libro
Lenguaje:Inglés
Publicado: Mahwah, N.J. : Lawrence Erlbaum Associates, 1999.
Edición:3rd ed.
Colección:LEA's communication series
Materias:
Aporte de:Registro referencial: Solicitar el recurso aquí
Tabla de Contenidos:
  • Mass communication in society : the textbook for our lives
  • Research and theory in mass communication : how we study media scientifically
  • Portrayals of groups : distorted social mirrors
  • Advertising : food (and everything else) for thought
  • Communication of values : media as parent and priest
  • Sports : marriage of convenience or conquest by television?
  • News : setting the agenda about the world
  • Politics : using news and advertising to win elections
  • Violence : does all that mayhem matter?
  • Sex : turning on, turning nasty
  • Prosocial media : helpful media helping people
  • Living constructively with media : taking charge in the new millennium.